Goal: Calculate Profit % (Profit ÷ Revenue).
Problem: Some products have 0 Revenue (returns/errors).
Ready...
💻 DAX Formula
-- Scenario 1: The Risky Way
MEASURE Margin = Profit / Revenue
-- Errors if Revenue is 0 or Blank.
-- Scenario 2: The Safe Way
MEASURE Safe_Margin =
DIVIDE(
Profit, Revenue, -- Numerator, Denominator
0 -- Alternate Result (Optional)
)